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Presenters Offer Thoughts On A Sustainable Future
Some of the comments heard at the 2009 Sustainable Packaging Forum
 “Performance must be based on sustainability needs. That will force us to come together with innovation solutions that are not done irresponsibly and that confuse consumers. We must help consumers make informed choices.”
Brad Casper, President/CEO, The Dial Corporation
 “Consumers see packaging at end of life as something they have to deal with as a problem. More education is needed on sustainability for it to resonate with consumers.”
Joe Keller, Senior Engineer, Procter & Gamble
 “Sustainability is inspirational for a company and for others. It galvanizes design and galvanizes a team and creates value for the larger community. You want to be doing good work in the broadest sense of the word ‘good’.”
Phil Berry, Senior Consultant, Domani
 “We can perform life cycle analyses for our top 20 products. But we can't do it for all packages. It is time consuming. Instead, we need to talk to suppliers.”
Arno Melchior, Global Packaging Director, Reckitt Benckiser
 “When you look at the complete picture -- water, waste, and other environmental impacts – and the complete value chain together, sustainability is good for business.”
Gerald Rebitzer, Director of Product Sustainability, Alcan Packaging
 “Until we have a system that satisfies consumers and does something positive with package trash, the criticism will not go away.”
Julian Carroll, Managing Director, EUROPEN
 “When you take recycling out of the realm of claims and into a fact database, it better serves the industry and consumers.”
Anne Bedarf, Project Manager, Sustainable Packaging Coalition
 “Once you’ve established relationships, you can deploy communications at a much faster rate. Deployment of technology across the industry allows us to move more swiftly.”
Edna Conway, Senior Director, Cisco Systems
 “There is a revolution afoot in the sustainable space. It is reaching more people. But they don’t always get the issues of what sustainability is, and very few people see what sustainability means.”
Hilary Bromberg, Strategy Director/Partner, egg Sustainable Lifestyle Marketing |
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