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| Wednesday, March 12 |
| 11:00 am |
Registration |
| 1 - 2:30 pm |
Pre-Conference Insights Event:
Raising The Value Proposition
of Strategic Package Innovation At Kraft
Presented exclusively at this special pre-conference session, Kraft’s packaging program director will share how this top global producer of consumer packaged foods and beverages is working to change supplier expectations. Also outlined will be how Kraft is defining supplier diagnostics, and how it is encouraging packaging suppliers to develop and deliver “non-obvious” package and supply chain innovation to Kraft.
 Dave Behringer, Program Director for Packaging
Global Technology and Quality, Kraft Foods |
The Business Value Proposition:
- Discover how Kraft’s innovation program is “working differently” to mine innovation
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Glean the wisdom of the lessons Kraft has learned during a two-year package innovation project
- Understand what drives Kraft’s non-traditional innovation program
- Learn what it takes for you to become part of Kraft’s process of package innovation discovery and implementation process
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| 3 pm |
OPENING KEYNOTE PRESENTATION
The Packaging Executive Leadership Imperative
This is a revealing business intelligence message every CEO must experience and contemplate first-hand. PricewaterhouseCoopers Global Leader Robert Barnden will reveal why industry and packaging CEOs have emphatically stated that the phenomenon of globalization is at a crossroads.
As part of this telling keynote, Barnden will share and break down the results of PWC’s annual Global CEOs and Packaging Viewpoints surveys. This bold annual project provides top executives around the world with benchmarks against which they can gauge such business decision quandaries as why new financial and market opportunities are only achievable if they revisit strategies and consider collaborative opportunities and seek out strategic partners among peers and in both the public and private sectors.
 Robert Barnden, Global Leader, PricewaterhouseCoopers |
The Business Value of What Robert Barnden Will Share:
- What to do about the intense pressure of cost structures and why capacity reductions may ensure long-term financial health for your company
- Why supply chain optimization must include consolidation in still-fragmented segments
- Insights that will bring clarity to gaining customers – and market share -- in established and emerging markets
- Perspectives on unique business value propositions you can use to benchmark against what surveyed chief executives reported
- Mind-opening thoughts on whether sustainability really makes sound business sense for long-term success
Executive Point-Counterpoint Panel
David Scheible, President/CEO, Graphic Packaging
Bern McPheeley, Hartness International
José Carlos Grubisich, Chief Executive Officer, Braskem
Sanjay Bhasin, CEO, Tubes & Laminates, Essel Propack |
| 5:15 - 6:30 pm |
Executive Peer-to Peer Networking Reception |
| 6:30 - 8:30 pm |
Executive Networking Dinner & Featured Speaker
The 'Re-packaging' of Wal-Mart
There is a growing sense among those who spend time in “the chairs” that Wal-Mart's overwhelming consumer and supply chain grip is loosening. As consumers are choosing a "shopping experience" at rival outlets and channels in lieu of the solitary attribute of everyday low prices, the world’s largest retailer is becoming more open to ideas on product, package, and supply chain innovation that benefit all parties involved.
As a punctuation mark to the Summit Meeting’s Executive Networking Dinner, Charles Fishman will share shocking new truths, enlightening case examples, and nuggets of insight behind what’s causing the loosening of the Wal-Mart’s supply chain grip – and what it means to growth opportunities for your business.
 Charles Fishman, Senior Writer, ‘Fast Company’ magazine
Author, “The Wal-Mart Effect” |
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| Thursday, March 13 |
| 8:30 am |
GLOBAL PACKAGING ECONOMIES
What CEOs Can Learn From Braskem: Spinning
R&D Investments Into Packaging Marketplace Gold
Fast-moving, forward thinking, and below-the-radar. Braskem’s bold but risky initiative to produce polyethylene from sugar cane ethanol has propelled it to the forefront of those willing to make huge investments in pursuit of global leadership positions among sustainable packaging technology and process innovators.
 José Carlos Grubisich, Chief Executive Officer, Braskem |
The Business Value Proposition:
- Hear the CEO’s own perspectives on this bold strategy – and consider whether a similarly strong commitment to a horizon technology could be the linchpin to your company’s rise to a global leadership position
- Discover how a regional converter parlayed its commitment to R&D into a pure play aimed at rapid profit growth
- Hear how Braskem’s bold venture landed it on the São Paulo Stock Exchange’s Corporate Sustainability Index and what that means to the company’s future
- Be among the first to hear about the next “green” packaging technologies to emerge from Braskem’s Center of Technology & Innovation
Braskem was awarded the 2007 Guia Exame Sustainability Award for its economic-financial, environmental, and social performance.
India’s ‘Outperforming’ Global Packaging Leader
Essel Propack may be the world’s best-kept packaging market share leader. There’s much to learn about how this highly acquisitive player (Essel was a serious contender for Alcan’s packaging business) is tapping its cash-cow laminated tubes business to fund forays in to high-growth, high-tech, and high-value end-use category markets around the world.
 Sanjay Bhasin, CEO, Tubes & Laminates, Essel Propack |
The Business Value Proposition:
- Understand the tactics and strategies that propelled this now highly diversified packager to capture huge market share leadership positions across multiple high-value specialty end-use segments
- Hear details behind plans to use its cash-cow laminated tube business to fund regional and global expansion and acquisitions in high-growth segments
- Learn how acquired assets in one region and segment will drive operational synergies and efficiencies in plants operated around the world
- Hear first-hand about this global packaging mega-power’s plans for its U.S. facilities
- Become privy to Essel’s “2010 Vision” and what operational challenges its faces in its transition from a one-product company to a highly diversified, highly profitable global packaging supplier
Essel Propack has been ranked by ‘Forbes’ as “Best Under A Billion” for 3 consecutive years! |
| 10 – 10:30 am |
Executive Peer-to Peer Networking Break |
| 10:30 am |
Navigating The Packaging Market Credit Crunch
Many packaging suppliers are facing high leverage and difficult credit terms after a spate of M&A activity and refinancings. However, the precarious credit situation in the banking market has increased the vulnerability of some top-tier packaging suppliers – making it potentially difficult to finance or recapitalize for future growth. Learn how this situation may make it difficult to finance or recapitalize for future growth, and how to avoid these pitfalls in the future.
 Liley Mehta, Director, Standard & Poor's Corporate & Government Ratings |
The Business Value Proposition:
- Understand the market forces that caused credit pressures and what to expect on how much longer these conditions could exist
- Gain perspectives on the financial woes that put certain package suppliers on the credit bubble – and how you can lead your company to avoid a similar fate
- Learn from best- and worst-case scenarios how packaging executives are managing credit for future growth
Driving Value Through OEM Systems Strategies
Consumer and industrial goods producers are desperate to increase productivity and drive down costs -- and they are looking to packaging machine systems as a primary means to achieve it. Attendees will gain value from hearing how the CEO of global machinery maker operates nine separate but synergistic global business units in a cohesive building-block strategy that focuses on total systems efficiency to drive value across the converter and brand-owner supply chain.
 Bern McPheely, CEO, Hartness International |
The Business Value Proposition:
- Boost output per unit of labor by understanding the advantages of investments in total-systems-solutions-type capital equipment
- Add value to your supplier and brand-owner customers’ bottom lines by asking for and accepting front-end OEM input
Decision-quality Information Bonus! Hear select results from PMMI’s 2007 Packaging Productivity & Profitability Trends Indicator Study |
| 12 pm |
Champions of Innovations Networking Luncheon & Presentation
Top executives around the world are seeking out Cheryl Perkins for exactly the insights she will share with attendees at this special Networking Luncheon – that innovation flourishes when it is supported at the highest levels – like that of the Summit Meeting executive attendee.
Among the many insights Innovation Edge’s Cheryl Perkins will reveal are how packaging leaders and their brand-owner customers can work collaboratively to fend off commoditization by infusing their cultures with the will and the means to support innovation and win the market share battle.
 Cheryl Perkins, Founder & President, Innovation Edge
Named by ‘Business Week’ as one of the ‘Top 25 Champions of Innovation’ in the world |
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| 2 pm |
Driving & Deriving Value From Open-minded,
Open Innovation R&D Strategies & IP Partnerships
Procter & Gamble – a global brand-owner with a well-deserved reputation for welcoming package innovation from all points on the supply chain compass – will lend its “technology entrepreneur” to share with Summit Meeting executives the value of P&G’s approach to working openly with its many global packaging suppliers and partners.
 Paul France, Technology Entrepreneur, Procter & Gamble |
The Value of Open Innovation: A Strategies Discussion
Dave Behringer, Program Director for Packaging
Global Technology and Quality, Kraft Foods
Tony Hancock, Director, Packaging Innovation, Altivity
Craig Sawicki, Executive Vice President, TriCorBraun
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| 3pm |
Executive Peer-to Peer Networking Break |
| 3:30 pm |
The Voice of the Brand-owner: Aligning Supplier
Strategies To Meet Rising CPG Expectations
This session will present the findings of a custom-created “Voice of the Customer” project based on more than 200 interviews conducted globally with packaging decision makers in top beverage, food, personal care, and healthcare companies. The results of this custom project will tell Summit Meeting attendees exactly what CPGs are seeking, and how to deliver those solutions.
 Tom Taber, Vice President/Packaging Practice Leader, Strategex, Inc . |
The Business Value Proposition:
- Gain a first-hand account from more than 200 brand-owners of
what their expectations are of their packaging suppliers
- Understand the shifting and expanding roles CPGs see for packaging suppliers as partners
- Learn what’s involved in making step-change innovation improvements
- Learn what specific capabilities brand-owners desire in future supplier partners
Decision-quality Information Bonus: Create new “expectations” strategies based on the results of a custom VoC/Net Promoter Score Packaging Case Study
Mining Profits From Process Improvement Initiatives
Simply put, the unique information presented in this session on how to glean, interpret, and apply statistics to measure process improvement and asset optimization initiatives could make this the most value-added session of the 2008 Summit Meeting.
Lawrence Mucha, Vice President, The ZDM Group LLC
The Business Value Proposition:
- Gain a grass-roots understanding of how to apply and interpret statistics to measure process improvement/optimization initiatives
- Hear case examples of how process improvement metrics have been used to quantify triple-digit ROI percentages
Accelerating The Search for Technology Innovation
Faced by pressure to innovate at a breakneck pace, an increasing number of companies seek to leverage the growing amount of digital information to accelerate and augment their technology scouting, competitive intelligence and R&D efforts. This session will explore how the use of automated research and discovery technologies enable packaging executives and R&D professionals to discover and use technology-related information that enables the strategic decision-making process.
Jens Tellefsen, VP, Marketing & Product Strategy, Accelovation
The Business Value Proposition:
- Learn how digital search techniques uncover package innovations with greater speed, accuracy, depth, and ultimately, effectiveness
- Understand how packaging suppliers and brand-owners can collaborate to leverage innovation search techniques to shrink time-to-market cycles
- Hear specific use case examples of how this technology was implemented at the brand-owner level
Decision-quality Information Bonus: Gain the insights provided by alive demonstration of the Accelovation innovation search technology! |
| 5 pm |
Adjournment |
| 5 - 6:30 pm |
Networking Reception & Global Package Innovation Display |
| Friday, March 14 |
| 8:30 am |
DRIVING VALUE THROUGH BUSINESS SUSTAINABILITY
Should Wal-Mart’s Packaging Strategy Be Your Strategy?
The European Organization for Packaging and the Environment (EUROPEN) says emphatically, “No.” Will EUROPEN’s passionately courageous plea to the global packaging community to not allow the Wal-Mart Scorecard to become a defacto industry standard fall on deaf ears among chief executive who value their Wal-Mart supplier relationships? It is question every executive faces, and the discussion could reach a fever pitch at the 2008 Summit Meeting.
 Julian Carroll, Managing Director, EUROPEN
The European Organization for Packaging and the Environment |
The Business Value Proposition:
- Determine for yourself, based on EUROPEN’s commissioned study results and the discussion to follow this presentation, if the well-entrenched Scorecard places too narrow a focus on packaging at the expense of taking a broader supply chain sustainability perspective?
Why A Business Sustainability Strategy Makes Good Business Sense
Share in the vision of such leading executives as MeadWestvaco Chairman/CEO John Luke, and hear how a company lauded for its sustainability and corporate social responsibility programs uses business sustainability as the driving force being its innovative products and environmentally responsible manufacturing processes.
John Perkins, Leader, Sustainability Strategic Advantage Team
MeadWestvaco
Best-In-Class Sustainable Business Case Validation
Generating New & Profitable Business Value
Through Sustainability Strategies
Curtis Packaging’s bold venture to become a sustainable packaging and sustainable production process leader has paid social, environmental, and most importantly, economic dividends. This is a great opportunity to understand the thinking behind the strategy that drove a phenomenal increase in brand-owner visibility and resulting gains in revenue.
John Giusto, Sr. Vice President/Manufacturing, Curtis Packaging
The Business Value Proposition:
- Hear quantifiable data related to process efficiencies and cost reduction resulting from sustainability initiatives
- Understand what led Curtis executives to the strategic decision to pursue a sustainability leadership goal, and how you can make similar business-savvy decisions, and what results you might expect
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| 11 am |
Conference Adjourns |
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